Creativity

The world’s richest man, Elon Musk, owes his superstar success to self-satisfied competitors who blew obvious opportunities

From lifesaving cancer treatments and frog “spas” to a view of the cosmos from your own backyard, science can keep you going through the long, hot days of summer

From board games to solo puzzles to fantastical escapes to tricks for running faster, find a game for every mood

Why we’re fascinated by solving mind-bending puzzles, pitching faster fastballs, embodying new characters, playing ancient games, and much more

Rapid advances in generative artificial intelligence have prompted big questions about the future of work and even human creativity. Experts have suggestions for how to manage all these unknowns

Channeling Thomas Edison and Salvador Dalí, researchers show that shaping dream imagery could spark creative ideas to target a specific problem

Van Gogh and Ramón y Cajal, like you’ve never seen them before, in the annual Art of Neuroscience Competition

Turning off the camera when trying to hash out new ideas might help

Despite stereotypes that suggest self-reliant values lead to the most innovations, group-centered societies have just as much creativity

The painter described falling into the briefest of slumbers to refresh his mind. Now scientists have shown the method is effective at inducing creativity.

A performance with living and mechanical partners can teach researchers how to design more relatable bots

Waking yourself from the twilight state just before sleep may help you to solve a challenging problem, a study shows